"We're often the first place a girl's ever been offered a cup, not a pad."
Utkarsha
Founder, BleedBOLD
We run in person sessions in schools and communities, then leave every girl with a menstrual cup that lasts fifteen years, not a pamphlet.
BleedBOLD started with a simple observation from home: in many families, periods are still handled in whispers, girls miss school during their cycle, and menstrual cups, the one product that could actually solve this, aren't sold anywhere nearby.
We run in person sessions in schools and community halls that cover the biology, the hygiene, and the plain fact that this is normal, not shameful. We follow every session with menstrual cup distribution so the conversation turns into something a girl can actually use that week, and use again for the next fifteen years.
Nobody should have to choose between school and their period.
Walk into almost any pharmacy or corner shop in a small town and you'll find pads. Menstrual cups are a different story, most places simply don't stock them. For many girls we work with, we're the first place they've ever been offered one.
One cup, cared for properly, holds up for over fifteen years. That's not close to a monthly pad purchase, it's a decision a girl makes once and is done with for most of her reproductive life.
Every cup we distribute is reviewed by a gynecologist before it reaches anyone. Quality control on menstrual products varies a lot, so we verify it ourselves rather than take a supplier's word for it.
Most girls we meet have never held a cup before. This is the same walkthrough we give in the room, printed and folded into every kit we hand out, in English and Hindi.
Folding narrows the rim so it goes in easily, then it opens back out on its own once inside. Tap any fold to see who it suits best.
All five, and it's in properly. 0 / 5
No. It stays in the vaginal canal, which is a closed space only a few inches long. There is nowhere else for it to go.
It shouldn't. Discomfort almost always means the fold slipped, the angle was too upright, or the muscles were tense. Stop, breathe, and try again.
Yes. A cup is worn internally, and using one is a personal choice, not a statement about anything else. Our sessions cover this openly.
A cup helps here, it only needs emptying twice a day, so you can manage it morning and night rather than during school hours.
Yes, all night and through sport. Nothing shifts as long as the seal is good.
Nothing breaks. Most people need two or three cycles before it feels routine, and that is completely normal.
We partner directly with a school or a community group willing to give us an hour with their girls or women, no middlemen, no paperwork chain.
Biology, hygiene, what's normal and what isn't, delivered without euphemism, in whatever language the room actually speaks.
Every session ends with menstrual cups going home with the people in that room, not a pamphlet, not a promise for later.
Two moments from recent outreach, one mid conversation, one right after supplies went out.
We sit with students in their own school courtyard and walk through what's actually happening in their bodies, what's normal, and what to do about pain, irregularity, and hygiene, in language they'd use with each other.
Talking about periods openly matters, but it doesn't fix an empty shelf at home. Every session we run is paired with a menstrual cup distribution round so families leave with something reusable that lasts years, not a monthly cost.
BleedBOLD isn't registered as a nonprofit yet, so there's no tax receipt to offer right now. Every rupee still goes straight into sessions and supplies, not overhead.
We negotiated directly with the manufacturer, so every rupee you give funds a lot more than it would buying cups off a shelf.
Whether you run a school, want to volunteer at a session, or just want to know more before you support us, send a note directly.